We often complain about the slow progress in smartphones like Galaxy S25 Ultra or the iPhone 16 Pro Max, but we’re all part of the problem. Even reviewers like me tend to overlook this issue. Many believe that current phones are flawless, but I disagree. We’ve simply gotten used to their flaws. Now, let’s talk about the Galaxy S24 series, particularly the S24 Ultra. While it’s praised by many, to me, it’s just a repetition of previous models.
The industry seems to follow trends, but who decides these trends? Why does the design change only slightly with each new release? There are two sides to this issue. Companies have experts to analyze how changes would impact sales and profits. However, we, the consumers, also play a role by repeatedly buying similar phones.
The last phone I tried was the Nubia Z60 Ultra. Despite its flaws, it introduced me to something revolutionary: the under-display camera. Using this phone made me realize how accustomed I’d become to camera cutouts. When I returned to my iPhone 13 mini, the notch felt unbearable.
While Samsung is experimenting with under-display cameras, companies like Nubia are ahead in innovation. Yet, people still prefer well-established brands due to fear of the unknown. However, we can make a difference. Instead of buying the latest models, stick with older ones. This sends a message to companies to innovate.
The Galaxy S25 Ultra and iPhone 16 Pro Max may not offer significant improvements over their predecessors. Instead of rushing to buy them, consider holding onto your current phone until real innovation arrives. By resisting the urge to upgrade, we encourage companies to push boundaries and introduce meaningful changes.